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Yearly Archives: 2016

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  2. 2016

LINE OA official account

LINE Business Accounts (LINE OA or LINE Official Account)

MarTech, SocialBy iPlan DigitalFebruary 2, 2016

It would be a great tool to use in Marketing if that would be possible and until recently it wasn’t. But in 2015 LINE quietly released a business account feature for LINE. What they did is to separate the LINE business accounts feature out of the main and into its own app which is called…

Thai smartphone users

Thai Smartphone User’s Most Popular Activity is…

Ecommerce, MobileBy iPlan DigitalJanuary 18, 2016

If you needed another proof of how big and important social media is in Thailand, then just look at this research from DI Marketing which they released on 27th October 2015, so its fairly recent research data. They built the following data from a survey about how Thai mobile users use their smartphones. Not only does…

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